Making a Scene May 15 2024 Issue 470
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Making a Scene The #1 Resource for the Indie Artist and the Fans that Love them

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VIDEO OF THE WEEK

Alexa Ray Joel

"Seven Years"

 


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Making a Scene Celebrates 9 Years of Publication
Making a Scene Celebrates 9 Years of Publication
Making a Scene Celebrates 9 Years of Publication! It’s hard to believe that it’s been nine years since Making a Scene first came to life. It’s time to celebrate and look back at some of the milestones we’ve achieved over the past nine years. As of today we have published 1,821 Artist interviews and 2,873 Release Reviews cover all genres of music! We have published over 1,978 Podcasts and over 2,500 articles on Music Business, Gear Reviews and Interviews with Industry professionals. I have yet to see any online publication with states this extensive!
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Ryan David Green

Off and Running

Artist Interviews

Curtis Salgato

The Longer that I Live


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Harnessing AI to Transform Music Marketing Campaigns
Harnessing AI to Transform Music Marketing Campaigns
Artificial Intelligence (AI), recognized for its transformative potential across a multitude of industries, is making a significant impact on the music industry as well. I know many of you hear the term AI, and you think it is the end of music as we know it today. Content creation aside, AI can bring significant tools to the indie artist that can help with this huge job of marketing their music. More than just a trending buzzword, AI holds the potential to revolutionize music marketing comprehensively. It promises to provide unique and personalized experiences that were previously unthinkable. Let’s take a look at the significant ways AI can enhance a music marketing campaign, focusing on three main areas: Personalized Recommendations, Social Media Analysis, and Predictive Analytics.
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CD Reviews

Striking the Right Chord: Navigating the Intersection of Music and Technology as an Independent Artist
Striking the Right Chord: Navigating the Intersection of Music and Technology as an Independent Artist
From the invention of the electric guitar through multi track recording, MIDI and now with the digital revolution the way we make and consume music has constantly evolved. Today, the consumer has embraced streaming as a way to consume music, no matter what your opinions are, music and technology have always been inextricably intertwined. As with each advancement of technology, the digital revolution has created a new landscape that has drastically reshaped the music industry. But at no other time in music industry history, the digital revolution has placed tools and opportunities that were once reserved for major label artists into the hands of independent musicians. Independent artists, unattached to any major record label, are now harnessing the power of technology to create, distribute, and promote their music. Think about it, we are all walking around with a video production studio in our pockets encased in our phones, social media networks are virtual worldwide broadcast networks that we have unlimited access to for free! At no other time has an artist had so many resources available to them to shape not only their music business, their brand, but the music industry itself.
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INTERVIEW WITH A PRO

A Comprehensive Review of Songvest: A New Era in Music Investment
A Comprehensive Review of Songvest: A New Era in Music Investment
SongVest is a revolutionary platform ushering in a new era for music enthusiasts and songwriters alike. It provides a novel way for fans to invest in their favorite songs, allowing them to contribute to and participate in the financial success of the songs they love. For songwriters, it offers financial support and the chance to strengthen relationships with their fans. With its innovative business model and the myriad benefits it provides for both investors and songwriters, SongVest is carving out a promising niche for itself in the music royalties investment landscape. It is clear the music industry is moving towards a more streamlined “Direct Artist to Fan” business model and moving away from an industry that is glutted with middlemen.
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Long Island Music and Entertainment Hall of Fame Celebrates 20 Years!
Long Island Music and Entertainment Hall of Fame Celebrates 20 Years!
In May of 2003 I had returned from a trip to Atlanta where I had visited the Georgia Music Hall of Fame (now sadly gone), and It inspired me to try and discover the music history of Long Island. What I found astounded me! The wealth of music and history that was contained on Long Island was nothing less than staggering! At the time I was the publisher of “Long Island Entertainment” a free newspaper on the Long Island Music and Entertainment scene and in my monthly column I wrote an article about the need for Long Island to have it’s own Hall of Fame to Celebrate and preserve this history. From that Article I was approached by Norm Prusslin (Head of the Communication and Theater Arts department of SUNY University Stony Brook) where he offered space (as well as cookies and coffee) to hold meetings to help establish the organization. The meetings eventually moved to my living room in Smithtown NY and with a passionate board of directors we had within a year our 501(c)3 non for profit status and we were incorporated under the NY board of Education. From those humble beginnings we were able to create our first induction ceremony two years late with over 50 Inductees!!

Since that time The Long Island Music Hall of Fame has moved beyond my wildest dreams and is now 20 years old! Congratulations to the Board and all that worked so hard to make this dream a reality!
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