How to Introduce and Educate Your Fanbase to the Decentralized Music Industry
How Independent Musicians Can Educate their fans on the Decentralized Music Industry
The music world is changing in an exciting way! Independent musicians now have cool new tools to share their music and connect with fans. This is thanks to something called the decentralized music industry. It might sound tricky, but don’t worry—we’ll keep it super simple! Here’s how musicians can help their fans learn about this new way to enjoy music and some easy-to-use websites where fans can join in.
One of the most important aspects of the adoption of a decentralized music industry is going to be getting the music consumer acclimated to the use of the tools and applications involved with it’s implementation. For this to happen the indie artist needs to understand these tools and applications and they are going to need to educate their fans on the advantages “THEY” will get from adopting them.
Remember for the most part, the music consumer today does not really care about the musicians revenue stream or how much money they are not making from their music on spotify. They are more concerned with what it cost them to access the music they want to listen to and the convenience it gives them. But, the one caveat is the music consumer loves to be on the cutting edge of the technology and always is looking to get more quality for their money.
What is Decentralized Music?
Of course if you want to explain and engage your fanbase to the point of getting them to adopt and accept this new technology,, you are going to have to do some research and learn it first. We are “Making a Scene” are working hard to bring you the best information available to help you understand this new technology, how to use it to create a revenue stream and how you can introduce this technology to your fanbase.
At it’s core, Decentralized music means that no big company is in charge, so your fans get more choices and sometimes even spending less on music while creating a more robust revenue stream that supports their favorite artists directly. This new technology allows musicians and fans get to work together directly, allowing the fan to be vested in the artist’s success. Musicians can share their songs, special content, unique art and investing opportunities that give the fans the ability to support their favorite artists without needing a middlemen like a record labels, distributors, publishers, aggregators, etc. This happens using new technology called blockchain, which helps keep everything fair and safe.
How Musicians Can Teach Fans About Decentralized Music
1. Keep It Simple
Explain it in easy words: “This is a way for you to own a piece of my music and help me create more!” Compare it to something they already know: “It’s like buying a special trading card, but for music!”
2. Show Them How It Works
Create videos or posts that explain step-by-step how fans can join. Show them how to use simple tools like digital wallets to keep their music safe.
3. Offer Fun Rewards
Give fans special bonuses for trying it out, like unreleased songs, shoutouts, or cool artwork. Let fans vote on your next song or album by using special tokens.
4. Host a Fun Event
Do a live stream or event where you explain this new way to share music. Answer questions and show fans how they can be part of the journey.
The Easiest Sites for Fans to Try Decentralized Music
Here are some websites that are super friendly for fans who are new to decentralized music:
1. Audius
Audius is a decentralized music streaming service that is backed by many major artists where Fans can listen to your music for free, just like Spotify! In addition, Fans can earn special rewards (called tokens) just by listening or they can purchase $AUDIO Tokens to tip or purchase exclusive content from their favorite artists.
Audius generates revenue through several mechanisms to sustain the platform and pay artists. While the service is free for fans, Audius uses its native cryptocurrency token, $AUDIO, to create an economy where both artists and fans can participate. Here’s how Audius supports artists. Artists also earn $AUDIO tokens when fans listen to their tracks or engage with their content.
Audius plans to introduce premium features or subscriptions that fans can pay for, with a portion of the revenue going to the artists. Artists retain ownership of their content, and Audius eliminates middlemen, ensuring a larger share of the value goes directly to creators.
By combining blockchain technology with this token-based system, Audius ensures transparency and a sustainable revenue model for independent musicians. See our article on “Audius“
2. Catalog.works
Fans can buy special versions of your songs, like collectible music cards. It’s easy to use, and fans can pay without needing a lot of tech knowledge. See our article on “Catalog.works“
3. Opulous
Fans can buy music tied to real-world earnings, like royalties. The site is designed to make buying easy and fun. See our article on “Opulous“
Why This is Exciting for Fans
Fans Get Special Access: They can own something unique, like a limited-edition song, such as a live version of their favorite track or an unreleased demo.
They Can Be Part of the Action: Fans can help decide what music gets made and feel like part of the team.
Better Prices and Options: Fans may find music at lower prices and have more unique choices than on traditional platforms.
Earn Rewards: Fans can earn tokens or other perks just for listening to or supporting artists.
Exclusive Experiences: Some platforms let fans participate in events, vote on songs, or interact with artists in new ways.
Let’s Make Music Together!
The future of the Music Industry is on it’s way, whether we are ready to participate or not. The artists who take the time to learn and implement this new technology are going to be the ones that will become successful in this new world. The music industry has always had a problem with a glutted middleman structure, the decentralization of the industry will remedy this problem and put more money into the artists hands and give the fan a more direct connection to the artists they love to listen to. The decentralized music industry is a new and fun way for fans and musicians to connect. By teaching fans how to use these easy websites and tools, independent musicians can build a closer bond with their audience. It’s a win-win: fans get awesome rewards, and musicians get the support they need to keep making great music!
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